Every vehicle each Toyota store advertises, every day, with the fees-in price shoppers actually see, the factory sticker, the store's own in-stock date, and the full ledger of drops, increases, arrivals, and removals. Fifty-three stores across the Southeast Toyota footprint today, growing monthly. Public advertising only. No personal data.
One row per store, VIN, and day on the lot: condition, year, model, trim, color, mileage, MSRP, fees-in advertised price, discount vs sticker, day-over-day change, days on lot from the store's own in-stock date.
The change ledger: new listing, price drop, price increase, removal, and (from September 2026) MSRP change, each with old and new values and a UTC timestamp.
One row per store and VIN with first and last sighting and the vehicle page URL, plus the store dimension with city, state, and inventory platform.
Advertised specials (lease payment, due at signing, term, APR) as an append-only ledger with first and last seen dates and a zero-down equivalent payment. Collected from September 13, 2026.
Ships with every delivery: per-store day coverage, VIN and event counts, the price convention, and every known gap, stated plainly. Nothing is imputed.
Parquet and CSV files, a Delta Share, or a marketplace listing on the warehouse you already run. Monthly archive or daily feed.
One full month (August or September 2026): 53 stores, every day, all tables, manifest and data dictionary. Credited to the first month if you subscribe within 30 days.
Daily feed of every store in the ledger, monthly archive, offers, and application seats for your team. Month to month with 30 days' notice. $50,000 a year paid annually.
Adds the bot-walled stores (Dealer Inspire and Dealer.com platforms), including the large South Florida metros, as that coverage ships.
A free sample covers three stores for the first seven days of a month in every table, same schema as the full package. Email stephen.butts@buzzleanalytics.com with your name and company and it will be on its way, along with the data dictionary.
Delivered under the data license. Data reflects public advertising by third-party businesses at the time of observation and is not affiliated with any dealership, dealer group, manufacturer, or distributor.